The seven remaining candidates on The Apprentice really take the biscuit this week as they are asked to come up with a new idea for, well, biscuits. But while Helen Milligan‘s Venture secure one sizeable, task-winning order, Logic’s snap-and-share concept proves to be not so much damp squib as Limp Bizkit, leading to Lord Sugar … Continue reading »
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The Apprentice: Sacré bleu! Leon gets lost in translation
There are times when the candidates on The Apprentice appear to be speaking a foreign language, one which bears a passing resemblance to business-speak but instead comes out as garbled gobbledygook. For this week’s task, they have to attempt to speak a foreign language – French – for real, but most of their efforts instead … Continue reading »
The Apprentice: Sex sells as Logic have their bases Covered
Stop the presses! The Apprentice hits the world of publishing as the teams are asked to create a new ‘freemium’ magazine and sell advertising space to three media buying agencies. Venture’s Hip Replacement title aimed at the over-60s goes down like a lead balloon, while Logic plump for a pseudo-business lads’ mag, Covered. In the boardroom, we … Continue reading »
The Apprentice: Edna’s trash talk proves costly as Venture fail scrapheap challenge
As The Apprentice reaches its halfway point, Lord Sugar sets the candidates a rubbish task – literally – as the teams are challenged to set up their own junk collection businesses. After two days of searching for scraps – and as much bitching and sniping as we have seen in the five previous tasks put … Continue reading »
The Apprentice: Venture are top dogs, two fired after pet task cat-astrophe
It seems like only last week that the seventh season of The Apprentice kicked off. And yet less than a month after the opening episode we are already down to our final ten after Lord Sugar made his Digit of Doom™ work overtime with a shock double firing. First Ellie Reed got the finger, and she … Continue reading »
The Apprentice: Felicity’s fatal flaw exposed in beastly beauty balls-up
Last year they tried to sell high-end fashion to the unsuspecting citizens of Manchester. This year, the teams on The Apprentice are tasked with selling beauty products and treatments to the people of Birmingham. And, despite a shuffling of the teams, Logic lost for the fourth task in a row after somehow contriving to make a … Continue reading »
The Apprentice: Gavin gets Savoy grilling as Venture secure top hat-trick
It may only be week three of The Apprentice, but an old favourite returns as the teams are tasked with finding ten items at the lowest possible prices to help complete the refurbishment of London’s Savoy Hotel. Which is a bit like popping down to Matalan to pick those last few outfits to parade on the … Continue reading »
The Apprentice: No app-y ending for app-alling Alex
It’s week two on The Apprentice. The teams are asked to develop, promote and launch a product into a very new market but end up making some old and very familiar mistakes. After two tasks spent largely hiding in the ‘back office’ or doing bad Welsh accents, it was as easy as ABC for Baron Sugar to … Continue reading »
The Apprentice: Edward runs out of juice and ends up in the soup
16 bright-eyed and bushy-tailed candidates – “Britain’s entrepreneurial elite”, as the voice-over helpfully informs us – put on their best business suits, give us their moodiest looks and roll out their well-rehearsed soundbites to convince us why they’re the next budding Alan Sugar, Baron Silas Greenback of Clapton. It could only be the return of … Continue reading »
The Apprentice: Season 7 preview
It’s back! Less than five months after the last General Election-delayed run, season seven of The Apprentice is less than a week away. Which means we have 16 more of Britain’s brightest business brains – stop laughing at the back! – competing for the right to have their sordid past dragged through the tabloid press. … Continue reading »
